February 13, 2018

Now Pride of Bristol Bay is rolling out a new opportunity for people who love Bristol Bay and the salmon that are the keystone to it all. Beginning this fall, you’ll be able to online order premium quality, fresh frozen Bristol Bay Sockeye salmon, delivered right to your door. You can order wild sockeye fillets or portions—that same delicious, deep red, beautiful salmon that you know is wild caught—and know that you’re supporting TU and our partners in opposing the Pebble Mine. Pride of Bristol Bay donates 10% of its pre-tax profit to the Save Bristol Bay campaign. You’ll be supporting one of the best-managed fisheries in the world and the communities, small businesses and families that depend upon it.

This July, over a million sockeye salmon were caught as they returned to the Nushagak river system in Bristol Bay, Alaska…. in one day.

TU’s “Save Bristol Bay” effort is among our longest-running campaigns to stop the Pebble Mine. Bristol Bay continues to produce one of the most prolific sockeye salmon runs left on earth. Healthy salmon runs are the foundation of the Bristol Bay region’s economic, social, cultural and ecological well-being. The fishery there supports over 14,000 jobs including commercial fishermen, processors, lodge owners, guides, tourism operators and more.

Unfortunately, if you know about Bristol Bay, you also likely know about the ill-conceived Pebble Mine plan from Northern Dynasty Minerals that would create North America’s largest gold and copper mine next to important salmon rivers that drain into Bristol Bay. They also propose to build a massive earthen dam, some 700 feet high and several miles in length, to hold the toxic waste leftover from mining—all in one of the most earthquake-prone areas in North America. The dam is almost certain to fail and destroy everything below it, and the type of minerals that would be unearthed are disastrous to salmon. If you have a “No Pebble Mine” sticker someplace, you likely knew this. You also probably groaned when you heard the new administration was working on a deal with the company this year to make the Pebble Mine a reality. TU’s Save Bristol Bay campaign has its hands full working to ensure this doesn’t happen.

But do you know Matt Luck? You should. Matt is a TU Business Member and a commercial salmon fisherman. He’s the founder and principal of Pride of Bristol Bay, a company founded on the principle that delicious, sustainably-harvested wild salmon could help people around the country know what makes Bristol Bay so special. What more, Matt also dedicates part of his company’s proceeds to fund TU’s conservation work to protect Bristol Bay.

Matt Luck and Pride of Bristol Bay are standing shoulder to shoulder with Trout Unlimited to bring you healthy food and a healthy fishery. That’s why we’re proud to announce that Pride of Bristol Bay is Alaska’s next Gold Level TU Business member.